Messe Frankfurt Launches Texcare Forum Casablanca
Scheduled for June 4, 2024, Messe Frankfurt GmbH is introducing Texcare Forum in Casablanca, Morocco, with an anticipated turnout of 150 participants. The forum will explore crucial topics like automation, digital technology, and environmental protection within the textile care sector.
This initiative aligns with Messe Frankfurt’s broader global strategies, catering specifically to the burgeoning markets of North Africa. The forum is poised to serve as a vital platform for local players, fostering networking opportunities and knowledge exchange among international experts and manufacturers.
Kerstin Horaczek, Vice President of Technology Shows, Messe Frankfurt, highlights Morocco’s strategic importance, citing its robust tourism industry, thriving textile sector, and upcoming major events like the 2030 FIFA World Cup. With a favorable economic environment, Morocco stands out as a significant growth hub, attracting regional and international stakeholders.
The forum is a prelude to the leading global trade fair, Texcare International, scheduled for November 6-9, 2024, in Frankfurt. This sequential approach reflects Messe Frankfurt’s commitment to fostering industry advancements worldwide.