Airbnb to Promote Heritage Tourism in India with Ministry of Tourism - News

Airbnb will promote heritage stays and cultural tourism in India through the Ministry of Tourism’s ‘Visit India 2023’ initiative. The MoU was concluded in the presence of G Kishan Reddy Union Minister for DoNER, Tourism and Culture; V Vidyavathi, Secretary, Ministry of Tourism; Rakesh Kumar Verma, Additional Secretary, Ministry of Tourism; and Amanpreet Bajaj, General Manager, Airbnb India, Southeast Asia, Hong Kong, and Taiwan.
As per the Memorandum of Understanding (MoU), Airbnb will build a microsite called ‘Soul of India’ to showcase India’s rich culture and legacy to a worldwide audience, as well as promote locations, provide travel insights, host recognition, and build capacity to advance Indian heritage. 
The microsite will feature several heritage stays across the country, offering an authentic glimpse into India’s rich culture. Airbnb will also support hosts in untapped tourist destinations, helping them host responsibly. Airbnb’s one-year cooperation with the Ministry of Tourism will focus on improving India’s worldwide tourist ranking through new initiatives and ideas. The MoU aims to promote India’s cultural heritage, provide transformative travel experiences, support economic growth, and celebrate the country’s colorful diversity.